Choose Life Wisconsin announced this week that eight of Wisconsin’s Pregnancy Resource Centers will benefit from grants from the proceeds of Wisconsinites purchasing the “Choose Life” license plates when they register their vehicles.

“This is what we started dreaming about ten years ago when we began working to make a Choose Life license plate a reality in Wisconsin,” said Julaine Appling, president of Choose Life Wisconsin. “Our only goal from the very beginning was being able to get money to Wisconsin’s awesome pregnancy resource centers for their life-saving, woman-helping work. This week that part of the dream becomes reality.”

Almost $15,000 has been raised since last October when the plates went on sale, according to Choose Life Wisconsin. Over 600 Choose Life plates have been sold. Choose Life Wisconsin, a non-profit organization, receives $25 from each plate sold on a quarterly basis to award to pro-life pregnancy resource centers.

The organizations receiving these initial grants are: Pregnancy Helpline of Madison, Charis Pregnancy Help Center in Fond du Lac, Bella Medical Clinic (Labor of Love, Inc.) in Oshkosh, St Gianna Clinic in Green Bay, Fox Valley Mother & Unborn Baby Care in Appleton, Pregnancy Support Center of Dodge County in Beaver Day, and Life’s Connection in Waukesha and Mukwonago.

“We are excited to visit the centers and personally hand the checks to their directors this week,” said Dan Miller, Vice President of Choose Life Wisconsin. “We have pledged that 100 percent of the funds raised from the sale of the plates would go to the pregnancy resource centers, and that’s exactly what we are doing.”

The Choose Life license plates were the result of years of effort by Pro-Life Wisconsin and Wisconsin Family Council.

“Pro-Life Wisconsin and Wisconsin Family Council have been working in partnership on this plate for years, including paying all administrative and overhead costs,” Miller said. “We are continuing to do that so that we can get as much money as possible to these on-the-ground, amazing pro-life organizations.”

Appling is encouraged by the sales of the license plates.

“We are seeing the plate all over the state,” said Appling. “It’s encouraging to see this great message on so many cars, especially knowing the more plates we sell, the more money we can give to these worthy centers.”

Miller hopes the strong sales will continue.

“We have every reason to believe our sales will remain strong,” Miller said. “We look forward to giving even more money to more centers in the coming months.”

The “choose life” plates are available from the Wisconsin Department of Transportation.

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